Role: Strategic Designer Contract - based 6 months(April-Sept ‘24)Sector: Luxury Modular FurnitureLocation: Ahmedabad, IndiaGoal: Operational Setup, Brand Revamp & Showroom ExecutionWebsite : https://viyomlifestyles.com Problem statement Before I joined, Viyom Lifestyles struggled to launch despite two years of planning — operations lacked clarity, marketing was weak, communication between founders was scattered, and there was no execution …

Role: Strategic Designer

Contract – based 6 months

(April-Sept ‘24)

Sector: Luxury Modular Furniture

Location: Ahmedabad, India

Goal: Operational Setup, Brand Revamp & Showroom Execution

Website : https://viyomlifestyles.com

Problem statement

Before I joined, Viyom Lifestyles struggled to launch despite two years of planning — operations lacked clarity, marketing was weak, communication between founders was scattered, and there was no execution lead. The showroom interiors had barely begun, and the brand needed momentum and structure.

Scope of work

  • Led execution of Ahmedabad showroom; managed vendors and production across 3 cities
  • Acted as central coordinator between founders, teams, and external partners
  • Revamped brand strategy and digital presence (website + social media)
  • Hired, structured, and trained the internal team for independent operations
  • Built a scalable Lead → Execution → Delivery workflow
  • Tools used: Excel, Canva, Figma; proposed Zoho for operational efficiency

Scope of work

  • Led execution of Ahmedabad showroom; managed vendors and production across 3 cities
  • Acted as central coordinator between founders, teams, and external partners
  • Revamped brand strategy and digital presence (website + social media)
  • Hired, structured, and trained the internal team for independent operations
  • Built a scalable Lead → Execution → Delivery workflow
  • Tools used: Excel, Canva, Figma; proposed Zoho for operational efficiency

Key takeaways

  • Realized how one person can drive massive change across systems and teams
  • Learned the power of clear, honest, and structured communication
  • Understood how to trust others and delegate big responsibilities
  • Developed ability to reframe problems and dig deeper for better solutions
  • Built confidence as a leader trusted to make bold decisions
  • Left behind a team and structure that continued successfully post contract

What Clients Say About Us

“I can recommend Archdeco highly enough. They took my ideas and made them even better, and had all sorts of suggestions for details I would never have thought of, which made all the difference to the end result. The team totally got what I wanted and always managed to find just the right piece or the right style.”

Artist

“We purchased a wonderful north facing one acre block of land in Daylesford, to build an eco-friendly, stabilised rammed earth home. We are thrilled with the end result – with the quality of workmanship, the materials used and with the wonderful flexibility we had as we built this house.

Artist